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Ways to Optimize Your Website with Personalized Search

If you think about it, having a search that’s personal for the individual searching for information is more important than you might think. After all, the more personalized it is, the better it will be for the person running it. Nowadays though, personalization is considered much lighter, with only the language you speak and the location being the main search factors. But, you can still further optimize this on your site. Here, we’ll talk about how personalization affects searches, and how you can take advantage of this with your own website.